Every business has its original myth. That is, the story of its inception--who founded it, upon what values it was founded, what were the causes of inspiration that catalyzed its founding. A business's original myth helps shape the core of its identity.

As any organization grows to include new/more people, affiliates, offerings, locations, clients and stories, so too does its identity grow and change.

We work with our clients to make sure that their stories are told, in their voice, using fresh messages and images that originate from their core and speak to their future.