A strong public identity is necessary for realizing a strong internal cause.

At the soul of every non-profit is a need to be heard by the masses. Unique to the non-profit is the desire to appeal to many diverse audiences within the larger majority. Education, community involvement, political backing, sponsorship, and fundraising are at the core of needs that non-profits must meet in order to get the coveted wide-reach.

Because of the multi-faceted involvement of volunteers, staff, board members, and sponsors, non-profits face another unique challenge- internal branding and communications. Whereas in traditional branding scripting and memorizing mission statements are passable, all communication coming from non-profits must be organic and in the voice of each individual steward.

We walk side-by-side with our non-profit clients to develop unique branding solutions, communications strategies, and internal training programs to create Sol(id)™ entities that glow with value and purpose.